STARDUST BAR
Illustrated trading cards for a speakeasy pop-up
Stardust requested I provide a visual look for their brand activation, ‘The Stardust Bar,’ at GamesCom in Cologne, Germany. This event was a pop-up speakeasy where guests could come network and learn more about Stardust. To add intrigue and encourage guest’s to interact and meet new people we created a trading card game, which also doubled as a drink ticket. Each card was designed and illustrated by me and custom printed with a gold foil border.
Because Stardust is a gaming company I looked to fantasy video game aesthetics for the illustrations. After participants were able to trade with someone for the card that they wanted, they were able to cash it in for a specialty cocktail at the bar.