WEATHERIZE NOW
Brand Identity and print and web assets for an environmental campaign
Sustainable Middleborough approached me with a request to design a brand for their Weatherize Now campaign, which encourages residents of Middleborough to insulate their homes in order to save energy during the winter. Their goal was to use bright colors, bold typography and fun infographics to encourage people to weatherize. I started this project by designing a print brochure and poster for Sustainable Middleborough to use at local events.
The Digital guide
After the initial design system and print assets were created for Weatherize Now, Sustainable Middleborough wanted to create a comprehensive digital guide that would show residents how to insulate their homes form start to finish. I brought this vision to life by designing and building the Sustainable Middleborough website.